Streamlining B2B Commerce with Salesforce Automation

How CoreFlex Helped a Global Dairy Leader Improve Order Accuracy and Efficiency

Artificial Intelligence

BPO Services

Salesforce

5 min read | Jun 16, 2025

About the Client:

Our client, a global leader in the dairy industry headquartered in the Netherlands, operates in 29 countries, employing over 20,000 people worldwide. With a strong focus on sustainability and innovation, the company supplies high-quality dairy products across multiple markets through a B2B commerce portal. To support seamless order processing and distribution, the company relies on Salesforce Community Cloud for order entry and account management.

The Challenge

The Order Entry Automation (OEA) is essential for processing orders and ensuring accurate deliveries. In the OEA B2B Commerce Portal, about 500+ users needed to accurately select the correct Sold-To and Ship-To accounts based on Product Group and Delivery Plant to access relevant products and create orders.

However, the manual selection process was cumbersome, increasing the risk of errors and slowing down order completion:

The company needed a Salesforce-powered solution that could automate order entry, improve accuracy and scale with their growing transaction volumes.

Our Solution

To overcome these challenges, we designed and implemented a Salesforce automation strategy to enhance search functionality, speed and user experience:

The Results

By implementing Salesforce-powered automation and UI enhancements, CoreFlex helped the client achieve:

Client Speaks

As a result, our client awarded us a 5-star CSAT score, recognizing the efficiency, error reduction, and improved user experience.

RFC CSAT Showcase

Let’s Talk !

At CoreFlex, we help businesses unlock the full potential of Salesforce automation, enabling faster, more accurate, and scalable digital operations.

Want to transform your order management process with AI-powered automation?

Let’s discuss how Salesforce automation can drive efficiency, accuracy, and scalability for your business.

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